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6 Surprising Social Media Statistics

6/12/2018

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The Pew Research Center published an interesting Social Media Fact Sheet in 2017 that has six surprising social media statistics. For background, the Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping America and the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research, and here is what they found:

  1. In 2005, only 5% of American adults used at least one social media platform compared to 69% in 2017. Yes, we’ve reached critical mass!
  2. Over 35% of adults aged 65 and older have social media profiles. Don’t be surprised when you see your grandparents social media posts!
  3. More than 60% of adults between ages 50 and 64 have social media profiles. That's right, parents and kids alike are both using social media! 
  4. ​Facebook is by far the most popular social media network with 68% of users. That’s more than double the 28% of users posting on Instagram!
  5. With the exception of adults age 65+, there is little variation among social media users in terms of sex, age, income or environment. See the stats!
  6. Over 76% of Facebook users visit the website daily, whereas only 15% of users visit Facebook weekly. It's true, Facebook can be addicting!

Social media is becoming an increasingly integrated and important part of our every day lives. How do your social media habits compare to the statistics? If you are an avid social media user like most of us, check out Profile Peace pre-planning and in memoriam social media services. Profile Peace supports social media users, families and funeral homes at a time of need, and our mission is to help online profiles of the deceased rest in peace.
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Profile Peace, Inc. is an online profile memorialization & closure service that helps social media users and family members lay digital identities to rest with Pre-Planning & In Memoriam Social Media Services. Learn more >
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